Keep the studio’s character.
Supplied brand artwork, original tattoo photography and a purposeful medallion treatment put the work at the centre of the experience.
Funhouse Tattoo / Case studyThe art comes first.
The art comes first.
The path gets clearer.
The studio’s character, original artwork and artists. A new website connecting Funhouse Tattoo and Redemption Ink while keeping each shop distinct.
- Work
- Tattoo studios
- Place
- Pacific Beach, San Diego
Funhouse’s recorded website history reaches back to 2005. Brandcore’s documented rebrand involvement appears in 2024. The current rebuild brings the shops into one site, with artist portfolios, tattoo styles and separate consultation paths helping visitors decide who to contact.
October 2026 staging candidate shown; production launch is a separate milestone.
01 / The visible work
Move the line.
See the change.
Compare the actual websites. Choose a recorded phase, switch to the phone view, or open either capture at its original size.
Drag anywhere across the image or use the slider. With the slider focused, use arrow keys, Home or End. Phone captures retain vertical page scrolling.
January 2005 archive · Early graphic identity
Reconstruction of the January 31, 2005 splash page using separately dated retained logo artwork. The page credits Hanger18 Graphix. This earlier design is not attributed to Brandcore.
Open earlier capture ↗2026 candidate · Next generation
The Next.js staging candidate uses supplied identity assets and original tattoo photography. Desktop capture is 1920px wide, October 12, 2026. No retouching or generated replacement photography.
Open later capture ↗02 / What we built
The system
behind the screen.
One site. Distinct shop paths.
Funhouse and Redemption share the platform while keeping their own shop information, artists and consultation routes.
Help a visitor choose.
Artist portfolios and tattoo-style pages connect inspiration to the people doing the work. The booking path gives that interest a useful next step.
Carry the archive forward.
Content consolidation and legacy URL mapping preserve the useful material from earlier sites. Release verification and CRM rollout remain separate from the visual candidate.
03 / Retained speed evidence
A fast candidate. A clear qualifier.
The retained candidate tests scored 100 in performance, accessibility, best practices and SEO across six pages, on mobile and desktop, twice each. These results describe the validation candidate.
October 12–13, 2026 · Homepage Lighthouse performance scores / 100
| Tested version | Mobile | Desktop | Mobile main-content paint (LCP) |
|---|---|---|---|
| Next.js candidate homepage | 100 | 100 | See candidate record |
Read the test method and its limits
Twenty-four Lighthouse 13.5.0 reports: home, artists, styles, Japanese tattoos, Redemption and blog; two runs per page on mobile and desktop. The validation rig used https://localhost:3284 with a recorded Brotli profile.
- There is no matched earlier-site speed baseline in this selected evidence, so no speed-improvement ratio is claimed.
- These are candidate lab scores. They do not establish production Core Web Vitals, bookings or search results.
- Category scores do not establish release readiness. Nonzero layout-shift observations and stricter timing findings remained in the separate candidate review; the research cutoff recorded a NO PASS.
04 / Explore the captured sites
Open a page.
Follow the details.
Browse the locally preserved website versions. Each demo identifies its capture or reconstruction. Forms, ordering and account actions are disabled; these captures document a website state.
05 / The source trail
Real sites. Retained evidence.
The visual comparison and selected lab record document the work at the stated dates. The complete original report and supporting files remain available through detailed review access.
Your next chapter
Make the work
speak for itself.
A stronger identity, a faster website and a useful path from interest to conversation. Built as one system.